Bakery Holiday Client Gift
Bakery is generous to give their staff a two-week break during the holidays. For our clients who depend on us, we gifted them a Magic 8 ball that they could use for all their advertising questions (and more) in our absence. As much as I loved writing the agency-speak answers of the 8-ball, I loved writing this promotional script even more.
My First Superbowl Ad
El Arroyo is a popular Austin TexMex restaurant that’s well-known for its iconic sign that publishes jokes daily. They take user submissions so I sent my headline ahead of the 2023 Super Bowl, when the Eagles played the Chiefs and, more importantly, Rihanna performed at the halftime show. Needless to say, they liked it.
PANDEMIC PUZZLE
In March 2020, I finished the copywriting track at Chicago Portfolio School. Needless to say, great timing!
To attract recruiters who were now working from home (and stuck indoors), I sent them an actual puzzle of my print ads and website name. Fun fact: This led to an interview with a recruiter from Wieden and Kennedy!
*Written circa April 2020. Most recent Netflix binge was Tiger King.
P.S. I was trying out a different domain then (meh are my initials). I changed it after I realized that the irony might be lost with a (at the time) portfolio full of spec work